What This Blog is About

A long time mentor and friend, Cicely Berry, often says: "all we do comes from our need to survive".

Cis is the Voice Director of The Royal Shakespeare Company. Her profound work and deep appreciation of the human spirit has affected diverse communities all over the world.

http://www.im21stcentury.com
http://www.salvatorerasa.com
Will take you to my current work.

This blog is dedicated to the belief that the overall health of a community or organization is a clear reflection of their ability to communicate.

"Cada cabeza es un mundo" - Cuban proverb

"Every head is a world"




Friday, December 14, 2007

Designing the 'Care' into Health Care

"Improving the user experience could inspire people to tap into the system more regularly to help stave off more serious illness"


This article comes from an interesting perspective. Taking a look at what the patient is looking for from a designer's perspective. User centric needs is a subject that e-business advocates have understood for years now. Interesting to see the same fundamental logic put to a discussion of health care. Worth reading.

"To a designer's eye, efficiently providing for a basic need is indeed the fundamental issue. But it should be possible to go beyond rudimentary solutions to achieve the overall objective of a healthy population by also addressing an essential question: What does the individual want and need from the experience of health care?"

http://www.businessweek.com/innovate/content/nov2007/id20071121_967757.htm

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